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Amplify 3.0 is a registered index-linked annuity designed to help clients grow their money while offering a level of protection from market losses.

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Product Training

Training is required prior to selling any Athene annuity. To complete your product training, visit the RegEd site 

Course Name RegEd Code
Athene Amplify 3.0  AMPLIFY3_2026
Athene Amplify 3.0 NY AMPLIFY3NY_2026

For product support or to run an illustration, contact the Sales Desk at 888-ANNUITY 

Discover Amplify 3.0

Learn more about how Amplify 3.0 helps empower clients to balance growth potential, a level of protection and flexibility.  

Product Pillars

Amplify is built upon three key pillars that work together to help clients pursue growth, manage risk and stay confident through market changes.

Balanced growth potential 

Clients’ Segment Option selections help determine growth potential. Made up of a combination of variables – each determined by you and your client to support their product needs – the Segment Option complements tax-deferred growth. 

Segment Option variables

  • Term length: Amplify 3.0 offers 1-, 2- and 6-year options. While longer segment term lengths typically offer higher rates, shorter terms may help better manage market fluctuations. 
  • Crediting method: Amplify includes variety of crediting methods including Point to Point, Trigger, Dual Trigger, Dual Direction or Performance Blend. Each offers a different way to earn — some can even provide positive credits when the index is down, if it stays within clients’ protection level. 
  • Protection level: Clients choose their level of protection — called a buffer — which helps absorb part of the loss if the market index falls. See available buffer options below (under “Protection clients choose”)
  • Market index: A variety of index options offering among the highest rates in the industry help clients maximize growth potential and diversify across multiple asset classes. See the full lineup of available indices 

Fee option1

Amplify also offers a fee on Segment Options for additional growth potential.

Protection clients choose 

With a variety of buffer options to choose from (1%, 10%, 20%, 30%, and 100%)2, clients have control over the balance between growth potential and a level of protection.  The larger the buffer they select, the more protection they have from market declines.

Flexibility and control 

Clients choose the level of protection they want, how their money is linked to market performance and how they respond to changes along the way. Amplify 3.0’s variety of buffer options, term periods, index options crediting methods and optional fee1 for greater growth potential helps create a flexible product offering tailored to your client. Get all the details in the Amplify 3.0 Product Guide.

Preserving progress with Performance Lock

Performance Lock can help clients feel more confident in volatile markets by helping them preserve progress they’ve already made.

Once per term, they can “lock in” – protecting their money from potential market declines.

After locking, clients can: 

  • Reallocate immediately to continue seeking growth and reset the buffer protection.
  • Move to a fixed option to earn a declared interest rate until their anniversary, then automatically return to seeking growth. 
  • Reallocate before their anniversary on a date of their choice up to 14 days before their anniversary. 

Overall, Performance Lock invites clients to take a more active role in managing risk during a term.

1 Not available in New York
2 Only 10%, 20% and 30% Buffers available in New York

Registered index-linked annuities can only be marketed and sold by securities licensed financial professionals. They are designed to be long-term investment products used to help provide income for retirement. They are not appropriate as short-term investments. There is a risk of substantial loss of principal and related earnings depending on the Segment Options to which the Purchase Payment is allocated. In the event of negative index performance, Segment Credits may be negative after application of the Buffer Rate and the Contract Owner bears the portion of loss that exceeds that rate.

Athene does not provide advice regarding whether or when to exercise a Performance Lock. The decision to elect a Performance Lock is solely the contract owners. If a Performance Lock is elected, the value locked will be based on the applicable segment value and cannot be known in advance. If a Performance Lock is elected when the value is lower than the amount previously allocated, the loss will be locked in and any resulting loss may be realized. The value available under a Performance Lock may have been higher or lower if elected at a different time or not elected.

Indexed annuities are not stock market investments and do not directly participate in any stock or equity investments. Market indices may not include dividends paid on the underlying stocks; neither an index nor any market-indexed annuity is comparable to a direct investment in the equity markets.

Under current tax law, the Internal Revenue Code already provides tax deferral to qualified money, so there is no additional tax benefit obtained by funding a qualified contract, such as an IRA, with an annuity; consider the other benefits provided by an annuity, such as lifetime income and a Death Benefit.

S&P 500 Index • The S&P 500® Index (the “Index”) is a product of S&P Dow Jones Indices LLC or its affiliates (“SPDJI”) and has been licensed for use by Athene Annuity and Life Company and Athene Annuity & Life Assurance Company of New York (collectively, “Athene”). S&P®, S&P 500®, SPX®, US 500, The 500, iBoxx®, iTraxx® and CDX® are trademarks of S&P Global, Inc. or its affiliates (“S&P”); Dow Jones® is a registered trademark of Dow Jones Trademark Holdings LLC (“Dow Jones”). Athene’s products are not sponsored, endorsed, sold or promoted by SPDJI, Dow Jones, S&P, or their respective affiliates and none of such parties make any representation regarding the advisability of investing in such product(s) nor do they have any liability for any errors, omissions, or interruptions of the Index.

MSCI EAFE Index • The products referred to herein are not sponsored, endorsed, or promoted by MSCI, and MSCI bears no liability with respect to any such products or securities or any index on which such products are based. The prospectus/contract contains a more detailed description of the limited relationship MSCI has with Athene Annuity and Life Company and Athene Annuity & Life Assurance Company of New York and any related products.

Russell 2000® Index • Athene annuity products (the “Products”) have been developed solely by Athene Annuity and Life Company and Athene Annuity & Life Assurance Company of New York. The Products are not in any way connected to or sponsored, endorsed, sold or promoted by the London Stock Exchange Group plc and its group undertakings (collectively, the “LSE Group”). FTSE Russell is a trading name of certain of the LSE Group companies.

All rights in the Russell 2000 Index (the “Index”) vest in the relevant LSE Group company which owns the Index. “Russell®” and “Russell 2000®” are trademarks of the relevant LSE Group company and are used by any other LSE Group company under license.

The Index is calculated by or on behalf of FTSE International Limited or its affiliate, agent or partner. The LSE Group does not accept any liability whatsoever to any person arising out of (a) the use of, reliance on or any error in the Index or (b) investment in or operation of the Products. The LSE Group makes no claim, prediction, warranty or representation either as to the results to be obtained from the Products or the suitability of the Index for the purpose to which it is being put by Athene Annuity and Life Company and Athene Annuity & Life Assurance Company of New York.

Nasdaq-100® Index • Nasdaq®, Nasdaq-100®, and Nasdaq-100 Index®, are trademarks of Nasdaq, Inc. (which with its affiliates is referred to as the "Corporations") and are licensed for use by Athene Annuity and Life Company and Athene Annuity & Life Assurance Company of New York. The Product(s) have not been passed on by the Corporations as to their legality or suitability. The Product(s) are not issued, endorsed, sold, or promoted by the Corporations. THE CORPORATIONS MAKE NO WARRANTIES AND BEAR NO LIABILITY WITH RESPECT TO THE PRODUCT(S).

Athene Amplify 3.0 ICC25 RIA III (05/26)/RIA III (05/26), ICC25 CS III (05/26)/ CS III (05/26), ICC25 CW III (05/26)/CW III (05/26), ICC25 TIW III (05/26)/TIW III (05/26), ICC25 SCS III (05/26)/SCS III (05/26), ICC25 Fixed III (05/26)/Fixed III (05/26), ICC25 Buffer PTP III (05/26)/Buffer PTP III (05/26), ICC25 Performance Blend III (05/26)/Performance Blend III (05/26), ICC25 Dual Direction III (05/26)/Dual Direction III (05/26), ICC25 Trigger III (05/26)/Trigger III (05/26), ICC25 Dual Trigger III (05/26)/Dual Trigger III (05/26), ICC25 GMDB III (05/26)/GMDB III (05/26), ICC25 Performance Lock III (05/26)/Performance Lock III (05/26) or state variations issued by Athene Annuity and Life Company, West Des Moines, IA, and distributed by its affiliate Athene Securities, LLC, West Des Moines, IA, member FINRA/SIPC, a registered broker-dealer. Product features, limitations and availability vary; see the prospectus for details. Product not available in all states.

New York: Athene Amplify 3.0 NY RIA III (05/26) NY, CS III (05/26) NY, CW III (05/26) NY, TIW III (05/26) NY, SCS III (05/26) NY, Fixed III (05/26) NY, Buffer PTP III (05/26) NY, Performance Blend III (05/26) NY, Dual Direction III (05/26) NY, Trigger III (05/26) NY, Dual Trigger III (05/26) NY, GMDB III (05/26) NY, Performance Lock III (05/26) NY issued by Athene Annuity & Life Assurance Company of New York, headquartered in Pearl River, New York, and distributed by its affiliate Athene Securities, LLC, West Des Moines, IA, member FINRA/SIPC, a registered broker-dealer. See the prospectus for details. Product only available in New York.

Registered index-linked annuities can only be marketed and sold by securities licensed financial professionals. Any discussion of this product must be preceded or accompanied by a Prospectus.

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