Athene is driven to deliver innovative fixed and fixed indexed annuities that help you win your market. We create opportunities for your clients and for you with competitive annuity solutions for accumulation, income, protection and legacy.
Everyone’s picture of retirement is as unique as they are. Defining what clients are working toward can help create a financial plan to help them retire remarkably.
With timely insights, in-depth product information and client-approved materials, our business-building toolkits are designed to help you and your clients do more.
Get started
Athene 7700 Mills Civic Parkway West Des Moines, IA 50266
Mailing Address: P.O. Box 1555 Des Moines, IA 50306-1555
Call: 888-ANNUITY (888-266-8489) 8:00 a.m. - 5:00 p.m. CT, Monday - Friday
Fax: 866-709-3922
A growing number of Americans belong to the Sandwich Generation, a group of people in their 40s and 50s who are juggling career responsibilities with financial and caregiving demands for both their children and their aging parents. The Athene Sandwich Generation toolkit is full of resources to help you better understand these clients and how to support them as they navigate this unique life stage.
Learn more about this topic
Download and share these videos on your social media channels to get your Sandwich Generation prospective clients thinking about their specific needs and how your guidance can help them achieve their goals.
0:20-second video
With kids and parents relying on them, it can be difficult for Sandwich Generation clients to focus on their own goals. Encourage them to reach out and create a personal financial plan.
Share video on Facebook
Share video on LinkedIn
For many Sandwich Generation parents, financially supporting their children and aging parents is affecting their own retirement readiness. Remind them how they need to put their own needs first.
If your clients have aging parents, it’s important they have conversations about estate planning. Get them thinking about key questions they should be asking themselves and their parents.
Health care costs of aging parents can quickly drain your clients’ retirement savings. Show them how being proactive can help them secure their own financial future.
Share our six-question quiz with Sandwich Generation clients to help them explore their unique needs and learn how you can assist them in reaching their goals.
Share quiz
Talking to grown children and parents about finances is not always easy for clients who are sandwiched in the middle. Share these conversation cards to help guide them through the most important topics they’ll want to cover.
Get conversation cards:
Here are several articles to help you better understand the common challenges facing the Sandwich Generation and how to identify opportunities to educate your clients in financial planning and saving strategies for the future.
Our new research reveals how their feelings toward the pressures of saving money, caring for multiple generations and planning for retirement have shifted.
Read more
Tips for sharing household finances between multiple generations and how everyone can gain more financial independence.
Although caring for a loved one can be a very rewarding experience, it can also be a stressful one.
For exclusive content and prospecting tools, log in or contact our Sales Desk at 888-ANNUITY (888-266-8489)
Increase your product knowledge and get the sales tools you need to succeed. Check out the following resources for timely insight, in-depth product information and multiple client-approved materials designed to help you build better retirements and better your business.
Find other toolkits
To go to the link, click "copy" and paste into a new browser tab.
Instructions on how to disable pop-up blocker Chrome | Microsoft Edge | Safari
Are you sure you want to stop screen sharing?
